Attracting and retaining long-term customers is a powerful strategy for any growing business. Long term customers whose expectations and needs are being constantly met are likely to feel more satisfied, stay with you for longer and buy more from you more often.
Unfortunately, during our research we discovered that customer retention management is largely overlooked by UK businesses. It accounts for more than 88% of incurred opportunity costs and considerable losses. Throughout this report, we extract the potential for growth from every stage of the business process. Customer attrition is costing UK businesses millions of pounds every year - and yet customer retention is relatively easy and effective.
To find out more about customer retention, and how even a 1% increase in retention can lead to a 5% increase in campaign profitability, download your free copy of the report now at: www.prospectsoft.com/clientretention
