Carl Stuart ltd
distributes scientific equipment for laboratories
and process applications,
mainly to high-tech industries. With offices in Dublin,
Newtownabbey in Northern Ireland and Leek in England,
the company supplies customers throughout ireland
and the UK. According to Michael Anderson, director
of
IT and Logistics, accelerated company growth from
the mid to late 90's resulted in a |
Key facts
- Industry: Distribution of
Laboratory Equipment
- No of staff: 35
- Accounting System: Pegasus
Opera
- No previous CRM software
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patchwork of IT
systems, supported by multiple suppliers. Therefore
the organisation
needed
to streamline hardware systems and suppliers. |
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ProspectSoft
CRM Software Solution |
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Priorities
for CRM Software
- Tight integration with Pegasus Opera
- Instant information flow
- In-depth analysis and reporting functionalities
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In the Dublin head
office, Carl Stuart used some sales management software
that was limited
and provided no integrated sales data across the
whole organisation. The company considered upgrade
possibilities,
which though costly, still offered little in the
way of true cross-departmental integration, particularly
with accounts. |
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After a lengthy
search, Michael Anderson attended a ProspectSoft
CRM software demonstration at Quantum
Business Solutions in Dublin and, early in 2003,
his company installed a 12-module ProspectSoft CRM
system.
The main reasons for choosing the CRM system were:
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• ProspectSoft CRM software integrates seamlessly with Pegasus Opera and other back office software such as MS Office
• The CRM system provides instant information flow between all departments and branches, to office-based and mobile users
• ProspectSoft CRM software's in-depth analysis and reporting tools enable Carl Stuart to gain even more Business Intelligence about customers and suppliers.
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Benefits
of ProspectSoft CRM Software Solution |
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As
Michael Anderson says: "We now have a central
platform on which all data is held, so from suppliers
to customers,
we have a total view for the whole company, including
staff on the road." He adds: "This allows
us to automate, manage and analyse activities from
within a single
application. Reporting on these activities
was previously impossible as
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CRM
Software Details
-
No of Sites: 3
- No of Network users:15
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No of Mobile
Users: 15
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No of Modules: 14
-
Installation: 01/03
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they
were held in a multitude of media including standard
office applications and the dreaded paper trails."-.. |
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