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Huco
Implements ProspectSoft CRM Software Solution |
Huco, a Hertfordshire
supplier of plastic and metal couplers, leverages
ProspectSoft CRM software's
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| capabilities for worldwide sales activities |
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Huco, a well
established Hertfordshire supplier of innovative
miniature power transmission components provides
its UK customers and worldwide distributors with
in-house designed and manufactured products such
as flexible couplers, transmission components,
clutches and brakes. Steady growth over recent
years lead to
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the acquisition of a rival company
in 1997 and the establishment of a distribution facility in the USA |
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Key CRM Software Objectives |
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Until summer 2003 the company used Goldmine
to manage sales activities. However, with over 3,500
customers worldwide and around 2,000 orders every month,
Goldmine was no longer able to ensure a smooth and
reliable sales, and particularly, after-sales process.
The Sales Director was looking for a powerful Customer
Relationship |
Key facts
- Industry: Engineering
- No of staff: 55
- Accounting System: Pegasus
Opera
- Annual Turnover: £4m
- Previous System: Goldmine
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| Manager to fulfil specific corporate
goals and was impressed by ProspectSoft CRM Solution
for two main reasons: |
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• The CRM system keeps field staff fully up-to-date with all customer contacts, including phone calls and documents.
• ProspectSoft CRM Software provides extensive, out-of-the-box integration with the company's accounting and other back-office systems, like MS Office. |
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ProspectSoft CRM Software Solutions |
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Priorities
for CRM Software
- Support for field sales
- Mobile access to documents
- Tight integration with Pegasus Opera
- Logging and tracking all UK and international
sales opportunities
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In October 2003,
Huco implemented ProspectSoft CRM Software for the
Customer Service Operation Centre, which handles
all customer
enquiries. Two filed sales representatives, equipped
with laptop computers also use the system. to meet
their specific needs the company choose the following
modules: B2B Contact Manager, Document Manager, Sales
Lead Tracker, Sales Ledger Integration, Sales History
and Screen Customiser. |
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Benefits of ProspectSoft CRM Software Solution |
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Orders
taken by telesales, service or field sales are logged
centrally, while enquiries from overseas distributors
come in via e-mail, all of which are handled by the
system. By the end of 2003 the company's customer
database held around 15,000 contacts, comfortably
within the scope of ProspectSoft CRM Software. |
CRM
Software Details
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No of Sites: 1
- No of Network Users: 10
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No of Mobile
Users: 2
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No of Modules: 6
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Installation: 10/03
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Following
a very satisfactory implementation, the company has
ordered yet another powerful ProspectSoft CRM software
module, Telephony Integration. This further optimises
customer
communications by automating and managing all inbound
and outbound phone calls. |
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CRM
Links
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See
Also
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More
Information |
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