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43 articles in "Web & eCommerce".

The no.1 tip that will help you increase your online sales

By Victoria Dyke on Thu 24 April 2014 in Web & eCommerce

Last year it was reported that B2B eCommece sales were more than twice the size of B2C, smashing all predictions in 2013.

The websites consumers love (and the ones they don’t)

By Francesca Firth on Thu 24 April 2014 in Web & eCommerce

An online retailer’s success can be measured in a number of ways. If you look at volume of sales for example then you would see the likes of Argos, Play.com, Tesco and of course Amazon UK stealing the top spot of the Brits most popular online retailer.

SEO Part 4: Thinking outside your site

By Francesca Firth on Mon 03 March 2014 in Web & eCommerce

The last in our series of SEO best practice articles... 

SEO Part 3: Getting the foundations right and developing your architecture

By Francesca Firth on Mon 03 March 2014 in Web & eCommerce

SEO can be broken down into 2 main categories, on and off site...

SEO Part 2: Content is King

By Francesca Firth on Mon 03 March 2014 in Web & eCommerce

Once your site is built for SEO it is important to get the content right. Website content should be updated on a regular basis. If Google’s spiders see that your information has been left to go stale they will not visit as often causing your position in the rankings to slide. But what content do you need to put on your site?

SEO Part 1: The very basics

By Francesca Firth on Mon 03 March 2014 in Web & eCommerce

SEO is huge. Whole agencies are now created dedicated to the marketing discipline of SEO, but for small businesses who don’t have the resources to employ a dedicated SEO guru or to outsource to an agency SEO best practice can be a complete minefield.

What to Watch – Top 4 eCommerce predictions for 2014

By Francesca Firth on Tue 21 January 2014 in Web & eCommerce

2013 saw a record number of online sales in December and highlighted the beginning of a few new trends for us to watch out for in 2014. 

Who runs the world? Google, well the online world…

By Fiona Ness on Fri 13 December 2013 in Web & eCommerce

Obviously not just Google determine whether your site is good or bad, but they’re the key player. 

Could you increase spend and reduce abandoned web baskets?

By Fiona Ness on Thu 12 December 2013 in Web & eCommerce

You’ve moved your business online, your site looks great and all your products have cool images but your site just isn’t taking as many orders as you thought it would, or you were hoping for bigger orders. Sound familiar?

What is B2C eCommerce teaching B2B?

By Victoria Dyke on Mon 21 October 2013 in Web & eCommerce

Typically, B2B eCommerce has focused on existing customers (our primary audience) who make repeat purchases on a regular basis. 

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