By Jess Heald on Thu 06 July 2017 in CRM

 As an SME, it’s crucial that you keep your eyes wide open to see what trends and technologies could benefit and improve your business.

By Jessica Heald on Wed 05 July 2017 in CRM

We all know relationships can be difficult – they require time, commitment and effort. But business relationships can be just as tricky, if not more, as you’re unlikely to be forgiven for your mistakes. Keeping all your customers happy can be hard to achieve.

By Stuart McLaren on Tue 27 June 2017 in CRM

In the 1970s, the blind taste test was a staple theme of TV advertising. Ordinary consumers were blindfolded, fed similar products and asked to choose which one they liked best.

By Jess Heald on Thu 23 February 2017 in CRM

With more than 33,000 companies and 37,000 divisions on record, Airflow, a major international manufacturer and distributor of air movement solutions was looking to make better use of its database and improve the customer journey. 

By Jess Heald on Tue 10 January 2017 in CRM

Time is of the essence, so you want to deliver an excellent service and close your leads. But if your current processes are holding you back, surely something has to give?

By Lauren Hines on Mon 13 June 2016 in CRM

The CRM industry has seen staggering growth in recent years...