By Victoria Dyke on Tue 08 July 2014 in CRM
When does the cost of maintaining systems and processes become so unbearable that you cannot afford to not review and update them?
By Francesca Firth on Wed 04 June 2014 in Web & eCommerce
98% of all companies have a website but only 5% of website visitors will ever actually contact you.
By Francesca Firth on Wed 04 June 2014 in Web Analytics
Don't know what you should be measuring? Take a look at our Web Analytics top tips...
By Fiona Ness on Thu 22 May 2014 in Email Marketing
Marketing is quickly becoming more sophisticated. The number of emails sent each day is currently in excess of 144 billion. Not only does this make it harder to grab the attention of your audience, but it means that you can no longer get away with sending one mass email and hoping your audience takes a look.
By Francesca Firth on Thu 22 May 2014 in Web Analytics
Data is extremely valuable for marketing and ‘using your data effectively’ is one of the hottest topics of the moment.
By Stuart McLaren on Thu 08 May 2014 in Web & eCommerce
I speak to many businesses who tell me ‘that’s very interesting Stuart, but our business really isn’t suitable for trading online’. The truth is that this is rarely the case, the issue is more about the perception of trading online.