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Tesco report worst sales figures in decades

By Fiona Ness on Thu 05 June 2014 in Topical

Tesco have reported a fall of 3.7% in their like-for-like sales figures this quarter, as well as an annual loss in profits of 6%.

4 simple steps to generate more leads from your website

By Francesca Firth on Wed 04 June 2014 in Web & eCommerce

98% of all companies have a website but only 5% of website visitors will ever actually contact you. 

A beginner’s guide to web analytics: 5 metrics to measure

By Francesca Firth on Wed 04 June 2014 in Web Analytics

Don't know what you should be measuring? Take a look at our Web Analytics top tips...

Is data the foundation of your email marketing campaigns?

By Fiona Ness on Thu 22 May 2014 in Email Marketing

Marketing is quickly becoming more sophisticated. The number of emails sent each day is currently in excess of 144 billion. Not only does this make it harder to grab the attention of your audience, but it means that you can no longer get away with sending one mass email and hoping your audience takes a look. 

Game’s online investment takes them out of administration

By Fiona Ness on Thu 22 May 2014 in Topical

Game were one of many companies who went into administration back in 2012. However, they are now seeing a staggering turnaround. 

3 rules for capturing the right data

By Francesca Firth on Thu 22 May 2014 in Web Analytics

Data is extremely valuable for marketing and ‘using your data effectively’ is one of the hottest topics of the moment. 

Internet trading, 1 step forwards, 2 steps back?

By Stuart McLaren on Thu 08 May 2014 in Web & eCommerce

I speak to many businesses who tell me ‘that’s very interesting Stuart, but our business really isn’t suitable for trading online’. The truth is that this is rarely the case, the issue is more about the perception of trading online.

John Lewis invest £100,000 in technology start-ups

By Fiona Ness on Thu 08 May 2014 in Topical

Earlier this year John Lewis announced a partnership with entrepreneur, Stuart Marks, for the launch of their technology incubator JLab. 

Top 5 eCommerce lessons from around the world

By Francesca Firth on Thu 08 May 2014 in Web & eCommerce

The B2B sector often finds itself following the trends set by B2C markets. However, a recent report from Forrester suggests that in the very near future B2B eCommerce will secure its place online and may even outperform B2C in terms of growth.

The no.1 tip that will help you increase your online sales

By Victoria Dyke on Thu 24 April 2014 in Web & eCommerce

Last year it was reported that B2B eCommece sales were more than twice the size of B2C, smashing all predictions in 2013.

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