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'Here’s to the start of a wonderful business relationship’

By Victoria Dyke on Thu 28 November 2013 in Topical

Last week we welcomed MCS (Micro Computer Solutions) into our ProspectSoft partner family and are excited to begin what we think will be a wonderful business relationship.

A Taster From Our ProspectSoft Business Growth Workshop

By Victoria Dyke on Thu 14 November 2013 in Email Marketing

Our workshop last week was a roaring success!

What is B2C eCommerce teaching B2B?

By Victoria Dyke on Mon 21 October 2013 in Web & eCommerce

Typically, B2B eCommerce has focused on existing customers (our primary audience) who make repeat purchases on a regular basis. 

Click and Collect: the latest trend in 2013?

By Victoria Dyke on Mon 21 October 2013 in Web & eCommerce

It is no secret that click and collect is on the rise.

10 steps to successfully selling online

By Victoria Dyke on Mon 21 October 2013 in Web & eCommerce

If you are considering moving your shop online or have already made the move but are unsure of what to do next, come along to our best practice event where we will be giving away 10 steps to successfully selling online.

Google announce new algorithm

By Victoria Dyke on Sun 13 October 2013 in Web Analytics

Known as Hummingbird, Google have recently announced a brand-new search engine algorithm.

Data is King

By Victoria Dyke on Tue 08 October 2013 in CRM

As we are being told more and more not to ‘sell’, it is clear that data is becoming an even more crucial part of our B2B sales and marketing strategies.

What increases your SPAM Score?

By Jessica Heald on Mon 30 September 2013 in Email Marketing

Believe it or not, 40% of marketers don’t know if their email was successfully delivered to their eMail audience. Monitoring if your email has been delivered is becoming even more essential as 75% of emails are now undeliverable because of SPAM filters.

The F in Email Design

By Victoria Dyke on Mon 30 September 2013 in Email Marketing

Think about how you read an email, do you focus on every word? 

New Limits on Google Analytics

By Victoria Dyke on Mon 30 September 2013 in Web Analytics

On 23rd September Google announced they were to change keyword data provided in Google Analytics. Soon enough those ‘not provided’ search terms will make up 100% of the searches you see being made in your analytics tool.

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