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The Top 5 Things that will increase your eMail Marketing results

By Victoria Dyke on Mon 16 September 2013 in Email Marketing

eMail Marketing can soak up time and expense, but in reality there are 5 simple things to focus on that will increase the results of your campaigns.

Full box CRM vs Empty box CRM

By Victoria Dyke on Tue 03 September 2013 in CRM

Pretty much all CRM implementations are based on the ‘Empty Box CRM’ model, where you start with effectively an empty system and you build the data as you go. – Seems perfectly sensible & viable?

Is your next competitor already stealing market share from you?

By Stuart McLaren on Tue 20 August 2013 in CRM

In the last few years we have sat down with the Directors of over 500 Small to Medium sized British companies.

The top reason SME’s invest in CRM…

By Stuart McLaren on Tue 13 August 2013 in CRM

The adoption of CRM solutions in the SME market has become increasingly popular over the last decade. 

 

Pitfalls of CRM implementation

By Stuart McLaren on Tue 06 August 2013 in CRM

CRM solutions are becoming more and more intelligent and in doing so, are helping businesses become smart in planning their customer’s experiences. 

Great! But how can I use B2B eCommerce in my business

By Victoria Dyke on Mon 22 July 2013 in Web & eCommerce

While many still associate eCommerce as a business to consumer tactic, its adoption is growing rapidly in the B2B world with industry giants investing in this area.

Is your Exchequer System helping you to win online sales?

By Andrew Ardron on Sun 21 July 2013 in Web & eCommerce

There are 2.7 billion people online; that’s almost 40% of the world’s population. With broadband costs continuing to fall, Europe has the highest penetration of high speed internet. And in Europe, mobile internet use is set to overtake fixed internet access by 2014.

Customer ecommerce Case Study: Cycling Sports Group

By Victoria Dyke on Tue 16 July 2013 in Web & eCommerce

“20% (£500k pcm) of our orders now come from the website and we are winning new customers based on the new service the site offers our customers”
Neil Merry, Managing Director of CSG (Cycling Sports Group) UK

 

The Number 1 thing to change on your B2B eCommerce site

By Jessica Heald on Tue 09 July 2013 in Web & eCommerce

B2B eCommerce is set to reach £373 billion by the end of this year according to Forrester Research, which in turn brings higher customer demands.

Increase summer sales online

By Jessica Heald on Tue 09 July 2013 in Sales

With the weather set to stay in the high twenties all week I am sure most of us will be reaching for the sun cream to cherish the sunshine over the next few days. However, for those of us trading online the good weather often brings some anxiety as the hot summer season tends to cool off our online sales. 

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