By Rob Drummond on Tue 09 November 2010 in Email Marketing
This week, MarketingSherpa published results from an American survey of what American companies currently feel about email marketing.
By Rob Drummond on Tue 09 November 2010 in Email Marketing
This week, MarketingSherpa published results from an American survey of what American companies currently feel about email marketing.
By Rob Drummond on Mon 01 November 2010 in Web & eCommerce
A new study commissioned by Google has suggested that online business now accounts for 7.2% of the UK’s gross domestic product (GDP) – approximately £100 billion a year.
By Rob Drummond on Wed 29 September 2010 in Web Analytics
As I’ve talked about in a previous post, the way Google ranks pages is now changing.
By Rob Drummond on Thu 09 September 2010 in Web Analytics
The new Google Instant seems to have made a large splash. For those who haven’t seen it yet, Google Instant is essentially the same as your regular Google results, only your results update as you type extra words into the search box.
By Rob Drummond on Wed 01 September 2010 in Web & eCommerce
I frequently hear to lot of small talk and voodoo about SEO, things like “hyphenated domain are better for high rankings”, or “getting high rankings on Bing is easier than Google”. There may be an element of truth in these statements, but they lead people to forget what’s important.
By Lorna Bladen on Tue 10 August 2010 in Email Marketing
Do you spend hours planning email campaigns as a method to generate new business opportunities; only to find that they continuously deliver the same poor response rates?
By Rob Drummond on Mon 09 August 2010 in Web Analytics
Most businesses are aware of Google Adwords as a tool for getting paid traffic to your website. At ProspectSoft we put a lot of time and effort into our own adwords campaigns, and over the next few articles I’m going to share some of the top things we have learnt.