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66 articles tagged with "Best Practice".

3 rules for capturing the right data

By Francesca Firth on Thu 22 May 2014 in Web Analytics

Data is extremely valuable for marketing and ‘using your data effectively’ is one of the hottest topics of the moment. 

Internet trading, 1 step forwards, 2 steps back?

By Stuart McLaren on Thu 08 May 2014 in Web & eCommerce

I speak to many businesses who tell me ‘that’s very interesting Stuart, but our business really isn’t suitable for trading online’. The truth is that this is rarely the case, the issue is more about the perception of trading online.

Top 5 eCommerce lessons from around the world

By Francesca Firth on Thu 08 May 2014 in Web & eCommerce

The B2B sector often finds itself following the trends set by B2C markets. However, a recent report from Forrester suggests that in the very near future B2B eCommerce will secure its place online and may even outperform B2C in terms of growth.

The no.1 tip that will help you increase your online sales

By Victoria Dyke on Thu 24 April 2014 in Web & eCommerce

Last year it was reported that B2B eCommece sales were more than twice the size of B2C, smashing all predictions in 2013.

The websites consumers love (and the ones they don’t)

By Francesca Firth on Thu 24 April 2014 in Web & eCommerce

An online retailer’s success can be measured in a number of ways. If you look at volume of sales for example then you would see the likes of Argos, Play.com, Tesco and of course Amazon UK stealing the top spot of the Brits most popular online retailer.

Improve your business efficiency in 6 simple steps

By Victoria Dyke on Thu 10 April 2014 in CRM

We meet loads of different SMEs, in loads of different industries. Unsurprisingly, the more SMEs we meet, the clearer the similarities in business operations become.

4 steps to make more time for your small business

By Francesca Firth on Wed 09 April 2014 in CRM

Small businesses are great! Our years of experience working with SMEs in a wide variety of industries has taught us that the biggest problem SMEs face is, there just aren’t enough hours in the day. 

Ways to waterproof your business

By Francesca Firth on Mon 17 February 2014 in CRM

Us Brits like to think of ourselves as weather hardy but our recent bout of wind, rain and storms have left us in a state of crisis. 

 

eMail Marketing vs Social Media: Who wins in B2B?

By Francesca Firth on Mon 17 February 2014 in Email Marketing

Social Media has been on the horizon for years now and its potential as a marketing tool has led to huge shifts in the way that businesses communicate with their customers. 

Is your Digital Marketing Strategy more than just a Side Salad?

By Victoria Dyke on Thu 13 February 2014 in Marketing

Many companies are still seeing digital marketing as a nice freebie or gimmick that they use noncommittally, just because they might as well. 

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