By Khaula Ahmad on Mon 24 June 2024
in
Sales
Cross-selling and upselling are effective methods to increase your sales and maximise CLTV (Customer Lifetime Value). Utilising both practices effectively can help your business succeed and grow, whilst learning the differences between these techniques will allow you to take full advantage of their benefits. In this blog we'll explore what a difference cross-sell and upsell can make to your business.
By Khaula Ahmad on Fri 03 May 2024
in
Sales
Mastering the balance between customer acquisition and retention is challenging for any business. Currently, the scales tip towards acquisition despite 65% of business coming from existing customers for most companies according to Forbes – in this blog we’ll explore why this is and how to use it to your advantage.
By Eleanor Akester on Fri 01 July 2022
in
Sales
Given that winning a sale is viewed as so critical to business success, it’s all too easy to fall into the trap of making after sales an afterthought. But, with the right tools and processes in place, Customer Service teams can be better equipped in their battle against dissatisfaction.
By Jessica Heald on Fri 28 June 2019
in
CRM
Wholesalers, Distributors and Manufacturers who sell physical products from stock B2B experience very unique operational challenges, meaning ordinary CRM's fall short of what they require. Here are just 10 reasons why Stock-Aware CRM is an absolute must-have for these types of businesses!
By Jessica Heald on Tue 04 June 2019
in
CRM
Hopefully, you’ve managed to have a quick read of Part 1 first…if not, here it is!
So now that we’ve established the type of business you operate, let us briefly tell you why your Sales teams need a different type of CRM to meet their unique requirements.
By memeburn on Wed 17 April 2019
in
Web & eCommerce
B2B ecommerce marketing has rapidly grown over the last few years, offering plenty of potential as a sales channel for traditional industries. Despite this potential, however, there is still a lack of understanding within this market. Many etailers assume that B2B and B2C eCommerce work in the same way. Although there are many similarities, there are also many unique challenges within the B2B market that require a highly developed strategy in order to see growth year-on-year...
By Andrew Ardron on Wed 16 January 2019
in
Wholesale & Distribution
You sell products B2B - either distribution or wholesale, or you’re a manufacturer, distributing your own products, and you want to increase sales. In that case you've come to the right place.
By Jessica Heald on Tue 03 July 2018
in
Wholesale & Distribution
Every organisation wants a high-performing Sales team, but how do you go about achieving it?
By Stuart McLaren on Tue 27 June 2017
in
CRM
In the 1970s, the blind taste test was a staple theme of TV advertising. Ordinary consumers were blindfolded, fed similar products and asked to choose which one they liked best.
By Jess Heald on Tue 10 January 2017
in
CRM
Time is of the essence, so you want to deliver an excellent service and close your leads. But if your current processes are holding you back, surely something has to give?