In the summary of those selected in the top 10, it was stated that:
“Prospect CRM is a stock-aware CRM for B2B wholesalers, distributors, and manufacturers who sell physical products from inventory, now part of The Access Group.
Prospect’s distinguishing trait is real-time inventory awareness: it pulls stock, pricing, and order data from systems like Unleashed, Xero, QuickBooks, and Cin7 into the quoting and sales workflow, so reps do not quote on stock that is not there. For product businesses, that integration is the entire point.
“It’s simple to use, and its features are great for small teams from the workflows they allow.”
— Sally Juan Zhuang, SAZ Tech”
To be awarded, Prospect CRM have been recognised for:
- It’s fit and focus for Small & Medium Businesses (SMBs)
- It’s usability for those unfamiliar with CRM systems
- It’s essential integrations that are commonly used by SMBs
- It’s affordability and ROI potential for SMBs
Stuart McLaren, Head of Operations at Prospect CRM, said: “Being named a Top 10 CRMmys Selection for Best CRM for Small Business is a fantastic recognition of our commitment to product-based companies. At Prospect CRM, we have always focused on solving the real-world challenges faced by wholesalers, distributors, and manufacturers - particularly the need for accurate, real-time stock visibility within the sales process.
This acknowledgement reinforces the value of a stock-aware CRM that is simple to use, integrates seamlessly with essential business systems, and delivers tangible ROI for growing SMBs. We’re proud to support our customers in working smarter, selling more effectively, and scaling with confidence.”
About the CRMmys
The CRMmys are an annual, independently judged awards program for CRM software, administered by CRM.org. Entries are evaluated by a panel of independent CRM practitioners against published category criteria. Recognition is designated by award year and category.
To view the full 2026 results: https://www.crm.org/crmmys/2026-results